Fairfax County THRIVE Program

Case Study

Fairfax County THRIVE Program

Government Initiative | Multi-Client Marketing & Design Support

Project Scope

Government-administered small business recovery initiative providing structured marketing and design consulting services across multiple industries and community audiences throughout Fairfax County.

Key Stats

0
Fairfax County small businesses directly supported by BoBella
0
Total consulting engagements delivered across the THRIVE program
Multi-format print, digital, and website deliverables produced across diverse industries
Concurrent marketing and design support managed across multiple active client engagements
Audience-specific communication materials tailored to varied industries and customer bases

Need

THRIVE Small Business Recovery Technical Assistance Grant Program needed approved consulting firms to provide tailored marketing and design support for small businesses recovering from the economic impact of COVID-19. BoBella was selected to deliver these services across participating businesses.

BoBella's Role

BoBella provided direct marketing and design support to small businesses within the THRIVE Small Business Recovery Technical Assistance Grant Program, evaluating existing materials, improving branding and outreach strategies, and producing audience-specific print, digital, and web deliverables while operating within County program guidelines and reporting requirements.

Deliverables

Brochures, direct mailers, print catalogs, and marketing collateral
Pull-up banners, tablecloths, event signage, and outreach materials
Coordinated print production and fulfillment support
Social media graphics, newsletters, and digital advertising assets
Website design, development, and website graphic support
Template development for repeatable marketing production
Capabilities statements, business cards, and branded communication materials
Audience-tailored assets adapted to each business’s industry and customer base

THRIVE Process

Industry Sectors

Work Samples

All Banners Print Materials Social Media Posts & Stories Flyer Brochures Website Mockup Icons

Relevance to This Solicitation

This engagement demonstrates BoBella’s ability to operate within a government-administered initiative with defined workflows and accountability requirements, produce concurrent print, digital, and website deliverables across multiple formats and audiences, and coordinate with multiple stakeholders while managing concurrent assignments and timelines.

The multi-format, audience-specific nature of this work directly reflects the scope and expectations of RFP #1188835. It also demonstrates BoBella’s ability to develop audience-specific communication materials tailored to diverse community and business needs, while delivering organized, responsive marketing and design support within structured program parameters.